Niche Finder: How to Find Profitable Micro Niche Ideas

niche finder research tool

Finding a profitable niche is the first and most important step to take if you want to turn your amateur blog into a money making one. 

In fact you need to research your niche even before you pick a blog name. Here’s how to find micro niche ideas that pay.  

In order to start getting micro niche ideas for your blog you will need a niche finder tool. Any well rounded SEO tool can works fine. But these can be a bit pricey. 

But as a new amateur blogger you can use a low cost or free niche finder software to get started.

Niche Finder Tools

What are Niche Finder tools? They are keyword research software that allow you to dig deep to see what web searchers are looking for. That way you can see what low competition micro niches there.

Using micro niche finder tools help you attract the perfect audience to your amateur blog or website. So you may start making money with your blog in a shorter time.

Once you extract the information your niche research tool provides, go ahead and create your micro niche amateur blog

Your goal when when doing niche research is to find long tail keywords with low competition and high search volume. Then build a blog around these keywords.

If done correctly, niche research will help you attract the perfect audience to your blog or website.  However niche finder tools will make your life easier.

It will also make it easier to monetize your amateur blog. And you see results in a shorter period of time.

Identify Profitable Micro Niches

How do you find ideas for micro niches? There are hundreds of thousands of low competition keywords that your niche finder can isolate. 

Brainstorm to identify micro niche ideas. Enter your main keyword into your niche finder tool. You will notice a number of related keywords appear.

 The best niche finder tools will also give you additional data such as how difficult it is to rank for these keywords. Jot down the low competition ones on a piece of paper. 

For example this website is a guide for bloggers who want to monetize their blogs. 

When I entered “bloggers guide” in my niche finder tool I saw that the competition was so high, there was no way my website would rank on search engines.

niche finder tool

However as I scrolled down I found several related keywords that gave me micro niche ideas for creating my blogging guide.

This takes time and effort.  However the results are well worth it if you are willing to follow through.

Find Valuable Keywords

Remember that keywords are only valuable if they are directly related to your niche. Niche finder tools give you all the mertices you need to determine how relevant a keyword is to your blog.

Most niche research tools will return approximately seven hundred keywords. What Information does niche finders provide? The most important pieces of data you get are:

How many people search for that keyword over a period of month (traffic volume).

TKeyword difficulty means how the high the competition levels. The lower the competition leve, the easier it will be for your blog to show up in search results.

In addition you will also see related keywords, what questions searchers are asking, cost of paid traffic and other suggestions for similar keywords.

Your job is to go through and narrow down these keywords to isolate those keywords that will be most useful for you. 

Make a master list and save your list in a spreadsheet for future use. Later can use these to get ideas for blog topics.

3 Easy to Use Niche Finder Tools

There are several keyword research tools that you can use to help you find niches.  A number of them are free while others are freemium. 

This means they either offer a free version with the potential to upgrade to unlock more features, or they offer a limited time free trial.

The niche finder software below are all freemium tools. So you can test them to see which one you like.

WordStream Keyword Tool

This online marketing software that allow advertisers manage their marketing campaigns efficiently.

The software is made of a group of useful marketing tools. One of those tools is a free keyword research tool which bloggers can use.

As shown in the image, you just enter your main keyword or phrase and the tool will compile about 700 results for you.

Now you can refine and extract use data form the results.

WordStream Keyword Research tool interface

KWFinder Keyword Research Software

This tool is offered by Mangools. It is another software that you can use to analyze keyword performance. That way you can find a profitable niche.

This a basic keyword research tool the lets you search for long tail keywords. To get started with KWFinder, you sign up for a free 10 day trial at their website.

The free trial allow you to search 3 keywords per day and get 50 related keywords of each of the searched words.

To access more results, you will need to upgrade to a paid plan.


Neil Patel, who is a highly respected digital marketer, is the owner of Ubersuggest. 

The free version does work well for basic keyword research. There is no time limit on the free trial.

However, as your needs grow you will want additional features so you will have to upgrade to a paid version.

With the free version you can check monthly search volume, view keyword difficulty, and see who the competition.You can also do a free site audit of your own blog. 

You will get suggestions for improving and how to fix issues. However you will only be able to unlock a limited number of these results with a free version.

Personally I find the software has a learning curve. So it may not be the best for amateur bloggers.

Keysearch Niche Tool

Bonus tool-Keysearch is my favorite niche finder tool. It is one of the most user friendly for amateur bloggers. And the owners are continually adding new features to this software.

It is a web based software you can use to find low competition keywords in any niche. The built in niche finder allows you to brainstorm niche ideas to come up with the perfect profitable niche.

Keysearch niche finder dashboard

You can sign up for a 30 free trial on the platform. You will be taken to the dashboard below. Type in your main keyword and hit enter and a list of relevant, long tail keywords will appear on the right.  

Go through and select a few that make the most sense for your blog. Click on each of the selected words or phrases and you can dig in to get the basic metrics.

Clicking on the “find keyword” title shows a dropdown menu that allows you to research organic keywords, quickly check the difficulty and create a list.

Of all the options available, my favorite is the brainstorm option.

 If you select competitive analysis at the top of the screen, you can see how difficult it is to rank for the keyword, and analyze top pages, check backlinks and URL scores.

These are just some of the cool features bundled in this software.

in addition to the ones above, some of the best niche finder tools are Answer the Public and Answer Socrates. You should definitely check these out too to learn what questions your audience has.


To recap niche finders are pieces of keyword research software. You need this software before you start blogging. Because niche finders help you identify micro niches and get ideas for starting a micro niche blog.

To use a niche finder simply enter your main keyword into the search box and click enter. That will return 700 keywords for use. Isolate the locompetetion ones, make a master list and save that list for future use.

In addition to basic related keywords, a good Niche finder to will give you more data. Additional date may include monthly search volume,  keyword ranking difficulty for specific keywords. Some will even allow you to spy on the competition.

If you opt to for using a free niche finder, keep in mind that the features may be limited. You may need to upgrade to a paid plan to access more relevant data.